I admire Segway for what they wanted to achieve, and for their technical ingenuity. But they made a product with geek appeal only, rather than revolutionizing personal transport, they failed to understand social norms and instead created a tool for cybercops and tourists.
I can’t think of the Segway without thinking of:
– Will Arnett’s character G.O.B. from the TV series “Arrested Development.”
– President Bush falling off of one.
– Security guards zooming around the mall wearing helmets.
Is it a bird, is it a plane, is it a car, is it a bike, is it a pogo stick………………..that was the big problem for me, it really wasn’t intuitively obvious what it was, what to do with it, and why it was better than the existing alternatives, or why it justified it’s price tag. It may have had afforndance built in at the detail level to help you mount and naviogate it, but it missed on intuitiveness at the level of the big picture.